Apollo
apollo.ioB2B contact database with native sales engagement and dialer
Apollo provides access to 275M+ verified buyer profiles, direct phone numbers, email search, sequence automation, and inbound conversation intelligence.
- Funnel stage
- 2. Prospect
- Category
- Lead data
- Primary Job (JTBD)
- B2B contact search, verified email/phone lookups, and native outbound email sequences
- GTM Buckets
- OutboundLead Capture
- Pricing
- Free planFree tier (10,000 email credits/yr); Basic from $49/seat/mo billed annually ($59/mo monthly); Professional from $79/seat/mo
- Minimum Plan
- Free tier / Basic ($49/seat/mo annual / $59/mo monthly)
- Setup effort
- Quick to start
- Works with
- HubSpot, Salesforce, Zapier
- Best for
- Early-stage to mid-market sales teams seeking an all-in-one prospecting and sequencing engine
- Overlaps with
- zoominfo, lusha, instantly, smartlead
- Verified
- October 2026
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How Top Revenue Teams Deploy Apollo
Data & Orchestration
Multi-Vendor Waterfall Email & Phone Enrichment for CRM Records
Sequence complementary enrichment APIs to discover missing work emails and direct phone numbers while avoiding duplicate database costs.
Data & Orchestration
Closed-Lost Opportunity Revival & Job Change Trigger Alerts
Monitor previously lost opportunities and former product champions for trigger events—such as job changes or company milestones—to re-engage with context.
Lead Capture
High-Intent Website Visitor De-anonymization & Account Routing
Identify corporate accounts visiting pricing and documentation pages to alert sales representatives for timely follow-up.
Outbound
Signal-Based Outbound Prospecting on Hiring & Funding Events
Trigger outbound prospecting sequences based on verified hiring, leadership changes, or funding rounds rather than static buyer lists.
Outbound
Multi-Channel Cold Email & LinkedIn Outreach Sequences
Coordinate outbound touches across email and LinkedIn to reach decision-makers across channels without sending overlapping messages.
Outbound
Domain Warmup & Cold Email Deliverability Guardrails
Set up secondary domain infrastructure, SPF/DKIM/DMARC authentication, and deliverability monitoring to protect corporate inbox reputation.
Outbound
Competitor Displacement Outbound Campaigns
Identify accounts using rival software with known price adjustments or feature deprecations, delivering relevant migration workflows.
Agentic Operations
Autonomous B2B Account Research & Pre-Call Intelligence Briefs
Gather public company information, recent announcements, and tech stack details to deliver a concise pre-call summary to sales reps.
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