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Turn one webinar into 10 LinkedIn posts

Get two to three weeks of posts and clips out of a talk you already gave.

MarketerFounderAgency owner⏱ 30 minDifficulty: EasyUpdated 2026-11-09
What you'll have at the end

Ten drafted posts in four formats, two or three short video clips, and a posting schedule.

Tools you need

Get the transcript and cut short clips.
Find the best moments and draft the posts.
Schedule the posts. Hootsuite works too.

Step-by-step workflow

1

Get the transcript

Descript

Upload the recording to Descript and export the transcript with timestamps. A podcast, a sales call (with permission) or a long voice memo works too.

2

Find the 10 best moments

ChatGPT or Claude

You're looking for moments that work without the rest of the webinar around them.

Prompt · Step 2
Here is the transcript of a webinar for [AUDIENCE] about [TOPIC]:
[PASTE TRANSCRIPT WITH TIMESTAMPS]

Find the 10 strongest moments for LinkedIn posts. Look for:
- a clear lesson or how-to
- an opinion that goes against common advice
- a short story or example with a result
- a quotable line
For each, give: the timestamp, the type (lesson, opinion, story or quote), the main idea in one line, and the exact words from the transcript.
Free Companion Spreadsheet (.xlsx)

Webinar repurposing calendar

A spreadsheet with a 10-post content calendar, format mix, clip list with timestamps, publishing checklist and every prompt from this workflow.

3

Draft the posts

ChatGPT or Claude

Mix the formats so your feed doesn't feel repetitive. Edit each draft so it sounds like you before posting.

Prompt · Step 3
Write LinkedIn posts from these moments: [PASTE STEP 2 OUTPUT]
Use a mix of 4 formats:
- story: what happened, what we learned, what to do
- list: 3–5 practical points
- opinion: a clear point of view with one reason and one example
- quote card text: one line plus 2 sentences of context
Rules: under 200 words each, a strong first line, short paragraphs, no hashtag blocks (2 at most, lower case), no emoji bullets, no "In today's fast-paced world". Only use claims and numbers that appear in the transcript.
End each post with a question or with "Full recording: [LINK]".
4

Cut 2–3 short clips

Descript

Use the timestamps from step 2 to cut 30–60 second clips of the strongest moments. Add captions; most people watch without sound.

5

Schedule over 2–3 weeks

Buffer

Post 3–4 times a week. Space the clips between text posts, and put the strongest post first.

Turn this into a system

Once this workflow is working manually, connect it into an automated GTM playbook or stack.

Playbook · Lead Capture
Automated Social DM Lead Capture & Instant Resource Delivery

Capture leads from social media comments and direct messages, distributing templates and scheduling links automatically.

Open playbook →

Want this running for you?

GPTify builds it on your tools, with a fixed scope and price.

Free AI audit →

Frequently asked questions

Won't people notice the posts all come from one webinar?

Most won't, and the ones who do won't mind. Each post should stand on its own and give something useful.

Can I use this for podcasts or sales calls?

Yes. Any long recording where you or your guests explain things works. For customer calls, get permission and remove anything confidential.

How do I keep the posts sounding like me?

Paste 3 of your best past posts into the assistant before step 3 and ask it to match the tone. Then edit every draft yourself.

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